FWF Journal

Behind The Scenes | AW22 Campaign Shoot

Behind The Scenes | AW22 Campaign Shoot

Join the FWF team on location, where we shot the Autumn/Winter ’22 campaign in Sydney earlier this year. The vision was brought to life through the...

Photo Diaries: Ivana Martyn-Zyznikow

Introducing Photo Diaries. A creative content series that invites select talent to share their unique lens through an introspective exploration of ...

AW22 Launch | In Store at our Melbourne Showroom

Last week we celebrated the launch of our Autumn/Winter ’22 collection with our valued customers, family and friends at our Melbourne Showroom. Hos...

5 Minutes with Marre Muijs of ESSĒN

A friendship born out of Melbourne lockdowns, our founder and creative director Julia interviews close friend Marre Muijis, fellow founder and desi...

SS21 | Melbourne Made

Our Spring/Summer ’21 collection once again highlights the expert craftsmanship of local Melbourne makers. With a focus on relaxed summer tailorin...

SS21 Showroom Launch

A few weeks ago we welcomed our valued customers, family and friends of the brand back into our Melbourne Showroom. In collaboration with ESSEN, w...

A Note from our Creative Director on SS21

Another long lockdown couldn’t stop our amazing team and local manufacturers producing a lot of the latest Spring/Summer '21 collection right here...

SS21 | Drop Two Mood

Styling, layering, mixing and matching — Drop Two is anchored by the idea of separates designed to work together. A wardrobe stripped back to the b...

Spring Summer '21 Campaign

Inspired by the multi-faceted life of the modern woman and her need for a versatile wardrobe, Spring/Summer ’21 is a collection comprised of highl...

SS21 | Drop One Mood

As we navigate re-emergence and step into Spring, we’re looking to our wardrobe for both a sense of comfort and renewed optimism. SS21 is designed ...

FWF Press | Marie Claire September Issue

Charlotte wears the coordinating Alfie Knit and Scarf for the September issue of Marie Claire. ”Alabaster, pearl, egg shell and ecru… layer your ...

Friends with Frank X Worn for Good

Friends with Frank is committed to social responsibility and supporting charitable causes that address social and environmental issues. We are ther...

Colour Study | Sage Green

Inject a subtle hint of colour to your mid-winter style with earthy hues of sage green. Green embodies life, growth and energy, and now more than ...