FWF Journal

Photo Diaries: Annika Hein

Photo Diaries: Annika Hein

A photo diary consumed by the green of nature, Annika Hein’s entry was shot in the garden of their mountain home by partner and long-time creative ...

Ivana for ESSEN x FWF

A collaboration between parallel brands, ESSEN x Friends with Frank is a three-piece belt capsule collection envisaged for the modern woman. Br...

In Collaboration with ESSEN

Introducing ESSEN x Friends with Frank. A three-piece belt collaboration between two like-minded brands, who share a love of quality craftsmanship ...

Photo Diaries: Nina Fitzgerald

Living in Darwin, the city of everlasting summer, means leaning into a curated wardrobe of lightweight neutrals and considered fabrications for Cre...

Photo Diaries: Jesse Arifien

The art of the laid-back lifestyle comes effortlessly to stylist and creative director, Jesse Arifien. For her photo diary, Jesse details her rela...

SS22 Showroom Launch

To celebrate our second and final drop of Spring Summer ’22, we invited our community into our Melbourne Showroom to browse the collection with co...

Photo Diaries: Lara Cooper

Our first photo diary of SS22 comes all the way from Italy, via our very own Assistant Brand Manager, Lara. Catching the tail end of the European ...

Colour Study | Marigold

A honey gold saturated by sunlight, inspired by flowers of the same name; marigold is a warming hue set to propel us into spring. Introduced via ou...

Photo Diaries: Bobby Clark

Artist, photographer, creative director and everything-in-between, Bobby Clark opens up her studio for an exercise in mark making with her young so...

Colour Study | Chocolate

This season's most-loved colour story; chocolate brown is warm in feel, and timeless in its neutrality. Prompting grounding feelings of calm and s...

Photo Diaries: Nicole Williams

Nicole Williams - avid documenter, creative and girl-about-town - captures the romance of winter in Melbourne. Her photo diary follows her day spen...

10 years of Friends with Frank

This week we celebrated our first 10 years of Friends with Frank, with an intimate dinner with our small team at Neighbourhood Wine in Fitzroy Nort...

Photo Diaries: Felicity Brand

Our latest instalment of Photo Diaries belongs to Felicity Brand, Head of Buying and Merchandising at FWF stockist, Mode Sportif. As an authority o...