FWF Journal

Spring Summer '21 Campaign

Spring Summer '21 Campaign

Inspired by the multi-faceted life of the modern woman and her need for a versatile wardrobe, Spring/Summer ’21 is a collection comprised of highl...

SS21 | Drop One Mood

As we navigate re-emergence and step into Spring, we’re looking to our wardrobe for both a sense of comfort and renewed optimism. SS21 is designed ...

FWF Press | Marie Claire September Issue

Charlotte wears the coordinating Alfie Knit and Scarf for the September issue of Marie Claire. ”Alabaster, pearl, egg shell and ecru… layer your ...

Friends with Frank X Worn for Good

Friends with Frank is committed to social responsibility and supporting charitable causes that address social and environmental issues. We are ther...

Colour Study | Sage Green

Inject a subtle hint of colour to your mid-winter style with earthy hues of sage green. Green embodies life, growth and energy, and now more than ...

FWF Press | Style Magazine

Our founder and creative director Julia chats with Style Magazine on lessons from our last year in business. From lockdown learnings to moving manu...

5 Minutes with Nadia Rosa

We sit down with creative, friend of the brand, and Mum-to-be Nadia Rosa. We speak with Nadia about why she loves calling Perth home, her go-to li...

FWF Press | Australian Women's Weekly

Seek style inspiration from our latest editorial coverage, with some of our most coveted pieces featured in the August issue of the Australian Wome...

Fabric Focus | Alpaca

Beautifully textural and fluffy in appearance, our new season Alfie Knit and Scarf are crafted from a luxurious alpaca wool blend. As part of our F...

Colour Study | Cool Tones

Embrace a low-key winter colour palette, with versatile shades of grey, denim and ink navy. Cool tones are forever timeless, evoking a sense of cal...