FWF Journal

Beautifully textural and fluffy in appearance, our new season Alfie Knit and Scarf are crafted from a luxurious alpaca wool blend. As part of our Fabric Focus series, we take a closer look at the m...
Read more
Embrace a low-key winter colour palette, with versatile shades of grey, denim and ink navy. Cool tones are forever timeless, evoking a sense of calm, comfort and ease. Look to layers for a tonal ap...
Read more
This week on the FWF Journal, we chat to Kate Bucceri — wife to Jon, mother to her beautiful baby boy Gio, and PR Manager at Tiffany & Co. We sat down with Kate in her new home to chat all thin...
Read more
As we head into the coldest months of the year, our winter wardrobe is now well and truly on high rotation. From new season knitwear to our signature outwear, FWF founder and director Julia shares...
Read more
FWF Press | Marie Claire June Issue
The Cleo Dress in cream, featured in the June issue of Marie Claire. Holly Magson is photographed by Jedd Cooney, with styling by Monica Russell, and hair make-up by Peter Beard and Gavin Anesbury...
Read more
The Alfie Knit in cream, as seen on Catriona Rowntree. Featured on the cover of yesterday's Sunday Life magazine in the Sunday Age. Shop the Alfie Knit here.
Read more
5 Minutes with Felicity Brand | Head Buyer at Mode Sportif
To celebrate the launch of Friends with Frank into Mode Sportif, we sat down with head of buying Felicity Brand. We chat about what a typical day looks like in a role as fast-paced as hers, what sh...
Read more
FWF Press | Good Weekend Magazine
A selection of new season Friends with Frank AW21 pieces, as seen in Good Weekend magazine. "Come Away with Me"— an editorial to indulge your appetite for weekend adventure, with oversized coats,...
Read more
My first Mother’s Day after 3 years of IVF
How unexplained infertility taught me about fragility, vulnerability and resilience.
Read more
With Mother’s Day just around the corner, we spoke to friend of the brand Amy Hamilton. Amy is a mother of two and currently pregnant with twins. We chatted about how she will be spending Mother’s ...
Read more