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Article: Behind The Scenes | AW22 Campaign Shoot

Behind The Scenes | AW22 Campaign Shoot

Behind The Scenes | AW22 Campaign Shoot

Join the FWF team on location, where we shot the Autumn/Winter ’22 campaign in Sydney earlier this year. The vision was brought to life through the assistance of a talented team of creatives. Ava Lamb was cast as the face of the campaign with photography by Peter Van Alphen, styling by Emma Kalfus and hair and makeup by Samantha P and Kyye. Moments in-between were beautifully captured by Marketing Manager Erin, and Graphic Designer Laura.

This season we adopted a muted colour palette of cornflower blue, shades of green and earthy chocolate browns into the range, designed to see you through the cooler months.

The tactile nature of our coats and knits made for unexpected layering and playful styling.

Considered accessories and luxury footwear instantly completed our Autumn/Winter looks.

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