Photo Diaries: Felicity Brand

Our latest instalment of Photo Diaries belongs to Felicity Brand, Head of Buying and Merchandising at FWF stockist, Mode Sportif. As an authority on style within the Australian fashion industry, her impeccable taste credits investing in minimalist and neutral pieces to ensure no look is ever overdone.

Felicity’s photo diary takes a glimpse into her work and life via a dinner party at Bistrot 916 in Sydney, and a buying trip in Byron Bay.

“I love modern tailoring with a playful twist, and my environment dictates my style…oh and seafood also happens to my favourite food too!”

“Travel is an important part of my role as buyer, and I recently took the Ines Shirt Jacket away with me on a buying trip to Byron. The perfect layering piece for those cooler Autumn days.”


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